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How to Rank on ChatGPT Searches and Get Your Business Found

  • Writer: Rogue Marketer
    Rogue Marketer
  • Oct 7
  • 2 min read
How to rank on ChatGPT: optimizing local SEO for better AI visibility

Ever wondered how to rank on ChatGPT and become a recommended business? You’re not alone. If your potential customers are asking AI tools where to find services like yours, you want your business to show up, front and center. Until recently, AI like ChatGPT could pull from the top 100 Google results. That meant even if you weren’t on page 1, there was still a chance to get referenced. Now, with Google’s latest update, ChatGPT only sees the top 10 results. In other words, if you’re on page 2 or beyond, you’re invisible to AI, and likely invisible to potential customers searching nearby too.


The good news? Learning how to rank on ChatGPT isn’t as complicated as it sounds! By using the right keywords, expanding your service and location pages, and creating strategic blog content, you can rank on the first page of Google and get crawled by ChatGPT.


How to Rank on ChatGPT: Keyword Strategy


Keywords are the foundation to getting found by AI and ChatGPT. Instead of trying to guess what people might type, focus on what potential customers are actually searching for. Tools like Ahrefs and SEMRush help uncover high-intent local search terms. Make sure these keywords are naturally integrated into your website’s pages, blog posts, and meta descriptions, this is how Google and ChatGPT know what your business is all about.


Expand Your Services and Locations


Your website should clearly reflect every service you offer and every area you serve. Don’t just have one generic page for all services, create dedicated pages for each offering and location. Answer your customers questions about that product/service in the first 150 words. This helps both Google and ChatGPT understand what you do and where you do it. The more specific, the better.


Blog Content: Your Secret Weapon


Publishing targeted blog content positions your website as a go-to resource in your industry. Blogs about local trends, seasonal tips, or common customer questions help Google index your site and give ChatGPT content to reference. You can find examples on how to do this in our posts about Local SEO vs Regular SEO and how SEO can help your business grow.


Technical SEO Matters


A strong foundation ensures your content gets found. Optimizing page speed, mobile responsiveness, URL structure, and schema markup improves both Google rankings and AI visibility. If your website isn’t easy to crawl, ChatGPT simply can’t recommend you.


Let’s Get You Ranked


Ranking on page 1 for your services in Central Alberta (and getting ChatGPT to reference you) isn’t impossible, it just requires a smart, consistent strategy. At Rogue Marketing, we help local businesses get found by optimizing websites, creating content, and implementing SEO strategies that actually work.


Ready to see how visible your business really is? Contact us today for a free marketing evaluation to identify gaps in your strategy, make a plan, and start showing up where it matters most.

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